PRESENTING SKILLS
PRESENTING SKILLS
1.
INTRODUCTION
1.1 Journal Overview
This Journal is mainly focused on Presenting Skills. This journal is a reflective write-up on what the webinar was about, what was learned from it and how the knowledge gained from it can be applied to my future career.
2. PRESENTING
SKILLS
2.1 Summary
Presentation
skills can be defined as a set of abilities that enable an
individual to: interact with the audience; transmit the messages with clarity;
engage the audience in the presentation; and interpret and understand the
mindsets of the listeners.
2.2 Learning Outcome
Presenting
information clearly and effectively is a key skill in getting your message
across. Today, presentation skills are required in almost every field, and most
of us are required to give presentations on occasions. While some people take
this in their stride, others find it much more challenging.
If
you have effective presentation skills, this means you are good at
communicating. By speaking clearly and getting your ideas and message across to
people well, there will be less miscommunication in your life. This means less
stress and happier relationships.
Presentation skills are
the skills you need in delivering effective and
engaging presentations to a variety of audiences.
These skills cover a variety of areas such as the structure of
your presentation, the design of your slides, the tone of your voice and
the body language you convey.
2.3 What
is a Presentation?
A presentation is the process of presenting a
topic to an audience. It is typically a demonstration, introduction, lecture,
or speech. Meant to inform, persuade, motive, demonstrate & build a
relationship.
A presentation conveys information from a
speaker to an audience. Presentations are typically demonstrations,
introduction, lecture, or speech meant to inform, persuade, inspire, motivate,
build goodwill, or present a new idea/product.
2.4 What is Presentation Skills?
Presentation skills are
the skills you need in delivering effective and
engaging presentations to a variety of audiences.
These skills cover a variety of areas such as the structure of
your presentation, the design of your slides, the tone of your voice and
the body language you convey.
Present as if it is a conversation between you
and the audience. There is a big difference between creating conversations and
talking at someone. If you give your audience the impression that you are
talking at them, that are going through their mind as you present your information.
2.5 Presentation Designs
Presentation
style is how you give your presentation orally. When delivering public speeches
or public presentations there are many different styles or ways in which you
can give your presentation.
Using Text & Graphical Elements
Colours & Emotions
2.6 The Big Three Design
Great
presenters like Steve jobs would divide product presentations in the three
parts. Three main parts make it easier for audience to understand and retain in
memory.
A
Steve Jobs presentation followed a very specific structure that left the
audience with no choice but to focus on the message being conveyed. Each
presentation began with a roadmap, he broke every segment into three parts,
and he never spoke on one topic longer than ten minutes.
A
person can only retain small amounts of information in their short-term memory.
That is why a Steve Jobs presentation always had three or four message points.
However, the number three was more common than four because he discovered that
the “Rule of Three” is one of the most powerful rules of communication theory.
Most
of Jobs’ presentations were broken down into three parts and his product demos
were broken down into three features.
The
“rule of three” can be leveraged by every presenter. One of the hardest tasks
you’ll have to do when building your presentation is narrow your message down to
its core.
Build
your presentation around the three most important ways your product solves your
customers’ problems.
This
will allow your audience to retain the information that you give them and
increase their likelihood of purchasing the product at the end of the
presentation.
Steve
Jobs broke up his presentation every ten minutes because he understood that’s
the approximate length of a person’s attention span.
The
point is to make sure your audience remains attentive to you throughout the
entire presentation.
2.7 Villain vs Hero Approach
This
approach is to show weightage to a matter by introducing the problem/villain.
Once Villain is established the solution/hero can be presented.
If
you are writing with only Heroes and Villains, you are limiting yourself. A
Hero is a Main Character who is also a Protagonist. A Villain is an Influence
Character who is also an Antagonist.
What
is the difference between a Main Character and a Protagonist? The Main
Character represents the audience position in the story: It is the character
the audience most cares about, most empathizes with. The Protagonist is the
character who drives the plot forward.
2.8 The Big 4
Four main areas to be developed to improve presentation delivery.
· Tone of Voice: Voice tone is extremely important to highlight the weightage and importance of matters while also important to keep people interested. Develop this with the “Storytelling exercise”.
· Body Language: Majority of movement is limited during presentations. Stand on two feet. Open palms & relaxed arms majority of the time. Closed palms to make a point. Walk among audience. Story telling exercise to be practice to focus on your body language.
· Data Presentation: Use comparisons and relativity to present important facts. Try to share handouts of important Data figures prior to presentation. Ask questions and clarify. Use key insights. One of the best ways to present is the insight sandwich model.
· Dress Code: Follow the guidelines provided for dress code. Understand why the dress code is important. Learn to match the colours to maximum effect.
2.9 How to work a room
This
is the activity of establishing presence and connection with people in a
designated area.
Learn
how to identify people who are open to discussion. Pick up on uninterested
audience members and their reactions. Meet and have conversations with
strangers, join clubs and practice dealing with crowds of people. Do your
research on the crowds and their expectations.
When you present, you are in charge
of the room. The audience has effectively handed you control and is sitting
back waiting for you to do something. You may have prepared a specific talk,
but if you see that is not working, you can always change it. You are, after
all, the expert.
You can, for example:
· Skip through some slides to a section that they may find more interesting.
· Ask your audience whether there is particular information that they were expecting that you are not providing.
· Suggest that everyone looks a bit sleepy, and maybe it would be better to start questions early, or have a discussion; or
· Ask the audience at the start of the presentation what they are expecting and what they want you to cover. That way, you can tailor the presentation to fit their expectations.
Just as when you are facilitating, you want to help your audience get the most out of your presentation. The best way to do that is to accept feedback—which may include smiles, nods of interest, or people getting their phones out.
2.10 Associate
with audience on a personal level
In
the presentation context, this is done by using storytelling method. Ask
audience for their experiences. Relate to audience and there concerns regarding
topic at hand. Try to build rapport prior to presentation.
2.11 Pick up on audience reactions
Learn
about body language and nonverbal communication methods. Learn how to show
confident and open body language. Comme up with lce-breakers.
Good presentation skills involve
asking yourself; ‘What do my audience want to know? What will they find
interesting about my topic?’ Brainstorm ideas and write them down to create an
interesting presentation.
2.12 Key Mistakes
Ensure
grammar and spelling correct. Ensure a consistent theme throughout
presentation. Do not read from the presentation beyond the contents provided.
Ensure to pause and ask questions from the crowd.
Keep
your presentation simple by focusing on 3 important points you want to
communicate. Keep your message focused and stick to what you want to say. If
you have information that is not relevant to your message, do not include it.
3. Conclusion
Presentation skills are
the skills you need in delivering effective and
engaging presentations to a variety of audiences.
These skills cover a variety of areas such as the structure of
your presentation, the design of your slides, the tone of your voice and
the body language you convey.
Present as if it is a conversation between you
and the audience. There is a big difference between creating conversations and
talking at someone. If you give your audience the impression that you are
talking at them, that are going through their mind as you present your information.
Build your presentation around the three most important ways your product
solves your customers’ problems. This will allow your audience to retain the
information that you give them and increase their likelihood of purchasing the
product at the end of the presentation.
Keep your presentation simple by focusing on 3
important points you want to communicate. Keep your message focused and stick
to what you want to say. If you have information that is not relevant to your
message, do not include it.
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